Daily Marauder


HYUNDAI GETS DOWN WITH ONLINE VIDEO by Marauder
November 4, 2009, 1:10 PM
Filed under: Feature | Tags: , , , , , , ,

HYUNDAI GETS DOWN WITH ONLINE VIDEO

October 22, in a parking lot in Ontario, Canada, a 62-year old woman driving a BMW SUV attempts to park. For some unknown reason, she ends up physically mounting her car onto two other cars parked in the lot. At this point, she casually reverses and calmly drives out of the lot without even so much as a , “Sorry I totally f-ked your car” note. Amazing.


What happens next involves a brand very intelligently responding to a bit of popular online video. One of the crushed cars happened to be a Hyundai Elantra. Hyundai responded by buying the owner a new car. They could have done more on the production value of the video but regardless, pretty awesome move for a car company. Just makes you hope that something equally awesome will happen to the other driver.


I still want to know what was happening in that BMW SUV. Cell phone distraction? Partial stroke? What? After witnessing someone drive into a friend’s parked car on the streets of LA, I am amazed at the lengths of driving stupidity. And by the way, the driver who slammed into my friend’s SUV did it with such force that the air bags deployed and he crushed the axel leaving the car un-drivable. Double amazing.

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DROP IT LIKE IT’S HOT: THE DIGITAL DOWNTOWN EXPERIENCE by Marauder

DROP IT LIKE IT’S HOT: THE DIGITAL DOWNTOWN EXPERIENCE

So, being that Father’s Day is coming up (this Sunday for those oblivious), I thought I would give you my favorite picks from Digital Downtown closing tomorrow at the World Financial Center in NYC.  The only problem: some of these aren’t even released yet.  No worries.  Give dad an I.O.U.

For the Car/Audio Enthusiast

Designed in collaboration with Ferrari, this little speaker is by no means little in sound.  Here’s the story as I heard it.  The President of Ferrari owned and loved a set of Meridian speakers to the degree that he sought out a brand partnership in creating a new line with Meridian, the F80.  This speaker pumps out 80 watts of power through two front-mounted speakers and one rear subwoofer.  Now, I have no idea what watts translate to in sound but in hearing it live, I can tell you, it sounded pretty amazing.  The speakers include a built-in DVD/CD player along with the prerequisite FM/AM radio, a connector for your iPod, and connections for almost any video display.

The back:

Available in (no surprise) classic Ferrari colors:

The cost:

$2995

Yup, you better really love dad on this one.  I definitely think the price is over-bearing.  Paying extra for a Ferrari logo seems like a waste of money.  That said, I still must say, these speakers drowned out the rest of the noise at Digital Downtown while not submitting to sound loss and that’s saying something.  If still interested, purchase here.  Don’t worry.  Given the wad you’re throwing down, dad won’t mind if it’s late.

For the Movie-Theatre-in-Your-Home-Lover

If you’re watching this…

…then you really want one of these.

This LCD projector produces a stunning 1080p picture with impeccable contrast and brightness.  If dad is too lazy to venture out to the local teenager-infested movieplex, give him the theatre experience at home.  With this, he definitely won’t know the difference.  Unfortunately, the sex scenes will still be unbelievably awkward when watched with your dad, perhaps even more so at home.

Price

$3499

Release Date

July 7th 2008    (IOU time)

When released, you can purchase directly from Panasonic here or search out a dealer.

For the Audiophile in a Mid-Life Crisis

For the dad who wants to be young again, here are the headphones.  Designed by Monster in coordination with Dr. Dre, I have NEVER in my life heard bass in a pair of headphones like the sound produced in these.  And being a former radio/club DJ, I’ve heard quite a few headphones in my day. . .when I was actually cool.  Your dad can blast Kanye as loud as he wants.

These look cool and sound even better.

Price

$399

Release Date

July/August 2008 (IOU time)

These three are all way cool but below is my tested and approved Father’s Day Gift.  This one always wins and the best part, it can be delivered immediately.

Zemanta Pixie



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