Filed under: BROADCAST/CABLE
Ratings are dropping for CNN’s "Anderson Cooper 360." The show is down nearly 30% in the coveted 25-to-54 demographic, averaging less than 250,000 viewers. Insiders say top brass is questioning the strategy of turning CNN into "the Anderson Cooper network." (Iwantmedia 5/26, http://www.nypost.com/seven/05252009/gossip/pagesix/sinking_anchors_anderson_cooper_and_rola_170905.htm 5/25)
Last Thursday’s original series premiere Southern Belles: Louisville on SOAPnet charmed 73,000 W18-34, 205,000 W18-49 and 459,000 total viewers into watching at 10p. This series launch ranks as the #2 most-watched series premiere for SOAPnet in all three demos, behind the opening episode of General Hospital: Night Shift on July 12, 2007. (Cynopsis 5/26)
On Sunday, worldwide singing sensation, Susan Boyle advanced to the final round of Britain’s Got Talent television show. The 48-year old Scottish spinster who wowed audiences in the UK and via YouTube last month during her initial performance on the talent competition show sang "Memory" from the musical Cats, defeating seven other acts during the semi-finals. Next Saturday, Boyle will compete against three other acts during the final round with the winner of Britain’s Got Talent receiving a cash prize of 100,000 pounds and the chance to perform at the Royal Variety Show. (Cynopsis 5/26)
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