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WIRELESS

Android is making steady gains in mobile ad market share, accounting for 6 percent of all mobile ad requests measured by AdMob in its latest March metrics. That puts it neck and neck with the Palm OS, compared to a 5 percent /7 percent share split in favor of Palm just one month before.. Windows Mobile Devices also saw a share decline from 13 percent to 11 percent, while Blackberry’s RIM OS gained a point to 22 percent, and the iPhone stayed the same at 50 percent. (http://www.techcrunch.com/2009/04/23/android-catches-up-to-palm-in-mobile-ad-market-share-iphone-still-blows-it-away/ 4/23)

Well, it finally happened. Apple just delivered its 1 Billionth application download from the App Store, which currently features over 25,000 apps (35,000 by one estimate) built by thousands of developers. The significance of the milestone (besides just the 1 billion mark) is that it’s taken only nine months from when the App Store launched on iTunes to hit 1 billion paid and unpaid downloads. (http://www.techcrunch.com/2009/04/23/apples-app-store-1-billion-served 4/23)

Apps on the iPhone are huge. We know that. As if we needed more proof, Apple moved its billionth app earlier this afternoon. But some recent data from Compete suggests that smartphone owners who don’t have an iPhone, apparently don’t love apps. Or at least, don’t download them. (http://www.techcrunch.com/2009/04/23/zero-remains-a-popular-app-download-number-among-non-iphone-owners/ 4/23)

Cablevision announced the successful launch of a mobile version of Optimum.net, its consumer web portal providing some 2.5 million Optimum Online customers with access to email, traffic, weather, news and TV listings. Optimum has created the site with Usablenet. (Cynopsis 4/23)

T-Mobile USA today joined other wireless carriers that have introduced embedded SIM modules that enable other devices — such as Amazon.com’s Kindle e-reader — to link to operators’ cellular networks. T-Mobile also said that under a deal with Echelon, the carrier would provide embedded SIMs to support the company’s plans to bring smart-grid technology to utilities in North America. The Wall Street Journal/Dow Jones Newswires (4/23) , Reuters (4/23)

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