Filed under: Feature, ONLINE SERVICES/INTERACTIVE MEDIA | Tags: Arts, Beastie Boys, Endtroducing....., Music, Music Video, Video, Video clip, YouTube
ONLINE VIDEO OF THE WEEK: YOU TUBE MIX TAPE
From zero views to over a million over 8 video tracks in 7 days, Kutiman has become the latest online video sensation. The project, called Thru You, stitches together video samples found across the breadth of material on YouTube. These 8 tracks were created over 3 months of time. To promote these, 3 people e-mailed 20 friends and thus became viral. Ah, the power of the internet. And just like the project’s title, the tracks were really created through you…if you in fact were one of the people playing music in one of these videos.
In the past, it was Paul’s Boutique from the Beastie Boys or DJ Shadow’s Endtroducing that blew my mind in the mixing department. There’s now a new order in town. I think the genius in these tracks comes not only from the masterful mixing but in the added video element. I once saw RZA scratch the audio and video of old school cartoons in LA and watching these videos leaves me equally intrigued.
Click here to head to Kutiman’s site masterfully designed to look like a remixed version of a YouTube page.
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- Kutiman Killed the Video Star (techcrunch.com)
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