Daily Marauder


FREE COFFEE WITH YOUR VOLUNTEER WORK: STARBUCKS GETS INTO THE SPIRIT by Marauder
January 16, 2009, 3:33 PM
Filed under: Feature | Tags: , , , , , , ,

FREE COFFEE WITH YOUR VOLUNTEER WORK: STARBUCKS GETS INTO THE SPIRIT

bucks

In the spirit of giving…oh wait, the holidays are over…in the spirit of the inauguration, Starbucks is giving away a tall cup of coffee (small in normal person speak) when you pledge 5 hours of volunteer time from Jan 21st through Jan 25th.

Here’s a link to the Facebook page.

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BROADCAST/CABLE by Marauder

BROADCAST/CABLE

NBC announced new spring series arrivals including, Southland about a police precinct in Los Angeles, The Untitled Daniels/Schur/Poehler Series, the mockumentary about local government starring Amy Poehler, The Chopping Block, a cooking competition series, Kings, the extended final season of ER, and new seasons of The Office, 30 Rock and The Biggest Loser. Finally, The Tonight Show will officially have Conan O’Brien at the helm beginning on June 1. (Cynopsis 1/16)

office

New episodes of Burn Notice on USA Network begin January 22 at 10p. Seven new episodes with Jeffrey Donovan as Michael Westen will air on Thursdays this winter. (Cynopsis 1/16)

CBS ordered a new comedy pilot Tick Tock, a single-camera project from CBS Paramount Network Television. The cast contingent pilot order is about a single thirtysomething mom who becomes single-minded about finding love. (Cynopsis 1/16)

Universal Media Studios made a two-year television development deal with actor/producer/director Don Cheadle (Hotel Rwanda, Traitor) and his company Crescendo Productions. A variety of different television series projects will be covered by the deal. (Cynopsis 1/16)

Kevin Martin, the man who often was at odds with the cable industry during his four-year tenure as chairman of the FCC, will step down Tuesday to coincide with Inauguration Day and a new administration. Martin said he had accepted a position with the Aspen Institute, where he will work on communications issues. The Washington Post (1/16) , Financial Times (1/15)

Following the trend of expanding existing content relationships to leverage subscribers for new services, AT&T struck deals to expand its carriage of Viacom’s MTV Networks and BET Networks on multiple platforms. (Cynopsis 1/16)

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ONLINE SERVICES/INTERACTIVE MEDIA by Marauder

ONLINE SERVICES/INTERACTIVE MEDIA

American Idol is turning to digital outlets to try and grow its (suddenly dwindling) audience. FremantleMedia Enterprises and teen virtual world Habbo are constructing a virtual Idol talent show slated to launch by the end of January, hoping to extend sponsors Coke, AT&T and others to the online environment. To help keep the 3 million U.S.-based “Habbos” engaged throughout the 20-week long program, Habbo will introduce new in-game virtual items and activities each month as the on-air American Idol season progresses. (Cynopsis 1/16)

ai

MySpace is building a fully functional webmail product, Techcrunch has learned from sources with knowledge of the product. MySpace mail will compete with services like Hotmail, Yahoo Mail, Gmail and AOL Mail, and will on launch be the third largest webmail provider in the world. (http://www.techcrunch.com/2009/01/15/confirmed-myspace-building-stealth-webmail-product 1/15)

myspace-mail

MSNBC.com is launching a new feature today that will make it easier for a viewer to find a video clip online and paste it onto other sites. The launch is timed so viewers can capture their favorite parts of President-elect Barack Obama‘s inaugural address. The Wall Street Journal (1/16)

msnbc

As part of its Open Strategy, Yahoo starting today is letting users add updates from their friends based on their activities on 20 other services across the Web. (http://www.techcrunch.com/2009/01/16/yahoo-becomes-more-friendfeedlike-adds-updates-from-20-outside-sites 1/16)

open

Tonight Hulu will stream outgoing President George W. Bush’s farewell address live. The speech will begin at 5PM PST/8PM EST.   On Tuesday, the site will also be streaming President-Elect Obama’s inauguration speech. (http://www.techcrunch.com/2009/01/15/hulu-streams-bushs-goodbye-and-obamas-hello 1/15)

Vik Singh of Yahoo’s BOSS team has just launched a new search engine called TweetNews that mashes up Yahoo News stories with some of the hottest topics on Twitter. The result is a news engine that is significantly more timely than common news aggregators like Google News and Yahoo’s standard news site. (http://www.techcrunch.com/2009/01/15/boss-developer-fuses-yahoo-news-with-twitter-to-create-tweetnews 1/15)

boss-twitter

Google TV Ads officially launched the SpotMixer do-it-yourself video ad creation tool from One True Media, enabling small companies to put together and distribute their own measurable spot ads on participating Dish Network channels. (Cynopsis 1/16)

US online video viewing continued to rise in 2008, encompassing more than three-quarters of all US internet users according to eMarketer. And low and behold, the percentage of video viewers who consume video (in-stream, in-banner or in-text) ads is also increasing as users begin to grow accustomed to the necessary evil. Video ads are expected to reach over 80% of all internet users by 2012. (Cynopsis 1/16)

US Online Video Viewers and Online Video Advertising Viewers 2007-2012
Year    Online Video Viewers  % Internet   Online Video Ad   % Internet
(millions)                 Users       Viewers (millions)     Users
2007         137.5                    73.6%             111.4                 59.6%
2008         154.2                    80.0%             129.5                 67.2%
2009         167.5                    84.1%             144.1                 72.3%
2010         176.0                    85.7%             154.9                 75.5%
2011         183.0                    86.8%             164.7                 78.1%
2012         190.0                    88.0%             174.8                 80.9%
source: eMarketer, Nov. 2008

Video sharing site Metacafe gained market share in December attracting more than 11 million U.S. viewers according to ComScore Media Metrix figures. The total represents a 60% increase since Jan. 2008 and an impressive 20% increase from November.

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WIRELESS by Marauder

WIRELESS

The incoming Obama administration has earmarked just $6 billion for wireless and broadband services as part of an ambitious $825 billion infrastructure spending proposal released to Congress yesterday. Advocacy groups have been calling for the U.S. government to spend $30 billion or more to help improve broadband infrastructure across the country. The money will be targeted in “under-served areas” to strengthen the economy and provide business and job opportunities, according to the proposal. (Cynopsis 1/16)

Motorola announced a device that can clip onto its wireless handhelds and enable retailers to take credit cards payments away from the cash register. The device sells for $655. Techworld (1/14)

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TECHNOLOGY by Marauder

TECHNOLOGY

Philips is developing a new 56-inch, liquid-crystal-display TV that features a theaterlike aspect ratio of 21:9. The ultrawide set, dubbed the Cinema 21:9 LCD, also is expected to have the company’s Ambilight background lighting system when it’s introduced in the spring of 2009. Digital Trends (1/15)

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