Filed under: WIRELESS | Tags: Apple, AppStore, David White, iPhone, IpodTouch, iTunes, Microsoft, Texas hold 'em
Microsoft’s Live Labs division released its first app for the iPhone/iPod Touch – a mobile version of its elegant photo display software called Seadragon. The technology, also used for Microsoft’s Photosynth suite, is built to zoom in and out of photos found on the net regardless of bandwidth constraints or image size. (Cynopsis 12/15)
Apple upgraded the look of the App Store in iTunes, making it considerably easier to navigate. New sidebars highlight the top 20 paid and free apps separately, showcasing a wider variety of apps. (Cynopsis 12/15)
Mobile cost-per-impression rates are falling as games and iPhone apps begin to command a larger share of mobile ad inventory, finds AdAge. Average CPMs in the mobile space are currently hovering around $15, compared to $20-$25 earlier this year. (Cynopsis 12/15)
Hands-On Mobile, the gaming developer that produces “Guitar Hero” and “Texas Hold’ Em” for handsets, said it had laid off an undisclosed number of people, but CEO David White denied that falling revenue was behind the cuts at the San Francisco company. White said the layoffs were necessary after Hands-On sold its international operators. The Washington Post/mocoNews.net (12/14)
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