GAMING
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October 17, 2008, 9:10 PM
Filed under: GAMING | Tags: Advertising, Blockdot, Games, GAMING, Google, Online game, Personal computer game, Video game
Filed under: GAMING | Tags: Advertising, Blockdot, Games, GAMING, Google, Online game, Personal computer game, Video game
More than eight in 10 users have a positive opinion about marketers who place ads in free online games, and seven in 10 are likely to purchase a product from a sponsor of such games, according to a poll by gaming company Blockdot. The placements give marketers a venue to interact and communicate with users, rather than a forum to pitch a specific product, Blockdot found. Advertising Age (10/16)
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