Filed under: Feature | Tags: Leonardo Dicaprio, Voter registration, Appian Way, Rock the Vote, Jennifer Aniston, Voting, Forest Whitaker, League of Women Voters
ONLINE VIDEO OF THE WEEK: GET OUT THERE AND VOTE
Produced by Leonardo Dicaprio’s Appian Way, this video has logged over 700K views in the two days it’s been live (reported at time of post).
This voter registration deadline really snuck up on me. I thought I had loads of time before I needed to switch registration from CA to NY. Turns out. . .I was wrong. The voter deadline in the state of NY is October 10th, days away. In the state of CA, it’s October 20th. Don’t let this important election pass you by.
Log on to www.maps.google.com/vote , enter your address, and check in on your state’s voter registration deadline now. Instructions on how to register are also included once you hit the search button.
I appreciate this video most because the intention is to inspire all to register, regardless of which house each ascribes to. One could assume that most of these celebrities are liberals. I surely do but the point is for all of us to care, not which way we care. Indifference is the true killer. OK. Soap box off.
Rock the vote. . .and what not.
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Filed under: BROADCAST/CABLE | Tags: CBS Sports, Fox Broadcasting Company, Fox Business Network, NBC, New York Times, Nielsen Media Research, Ryan Seacrest, Television
Fringe is in the mainstream as FOX picked up nine additional episodes of the thriller, taking the series to a full season order. Thus far, Fringe has won in its weekly Tuesday 9p time slot as evidenced by results on September 30 among A18-49 viewers at 4.3/11 and drawing in 10.0 million total viewers. (Cynopsis 10/3)
Showtime’s Dexter nailed 1.2 million viewers for its third season debut last Sunday at 9p. Following on Showtime the comedy Californication at 10p averaged 522,000 total viewers for its season premiere. (Cynopsis 10/3)
The network, which is in its first year, passed a major milestone Monday afternoon when it logged 81,000 viewers. It was the first time Fox Business had attracted a large enough audience to garner analysis from Nielsen Media Research. The New York Times (10/2)
NBC will open its new reality dating show Momma’s Boys on October 29 at 9p. Over six weeks, the series from Ryan Seacrest Productions and Glassman Media will watch as three overbearing mothers help their sons sift through 32 single women, finding one for each that makes the mommas and the sons happy. (Cynopsis 10/3)
The MLB Network will debut Jan. 1 with programming dedicated to the sport. The network will be headed by Tony Petitti, a veteran of CBS Sports. The New York Times (10/2)
The network is working on a series based on “Red Mars,” Kim Stanley Robinson’s fictional account of the planet’s first pioneers. Jonathan Hensleigh, whose credits include “Armageddon,” will write and co-produce the series. The Hollywood Reporter (10/3)
ESPN, which bought North American Sports Network last year, will debut a makeover in February that will align the NASN with its parent brand. The network telecasts a variety of sports programming to Mexico, Europe and the Middle East. MediaPost Communications (10/2)
Now that they both are owned by Cablevision Systems, IFC and Sundance are coordinating their content in hopes of expanding their reach. IFC is tailoring its programming for young men, while Sundance is focusing on older “thought leaders.” The Wall Street Journal (10/3)
Although viewers who watch NBC’s “Heroes” on a DVR didn’t have as high an ad recall as those who watched the show live, they remembered the commercials and identified brands at twice the expected level, even though they fast-forwarded through the spots without sound, according to a neuromarketing study for the network by Innerscope Research. “Our conclusion was that people don’t skip ads,” said Carl Marci, co-founder and CEO of Innerscope Research. “They’re just processing them differently.” LiveScience.com (10/2)
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Filed under: ONLINE SERVICES/INTERACTIVE MEDIA | Tags: Apple TV, Google, Lehman Brothers, Madison Avenue, Television, Web search engine, World Wide Web, YouTube
ONLINE SERVICES/INTERACTIVE MEDIA
Not only did Apple update iTunes overnight
, but it also updated Apple TV. In addition to the usual security and bug fixes (including one that sounds pretty ominous: “maliciously crafted movie file may lead to an unexpected application termination or arbitrary code execution”), there’s now a Genius playlist feature. (http://www.crunchgear.com/2008/10/03/apple-tv-updated-now-has-genius 10/3)
Google’s YouTube, which is yet to figure out how to best monetize its audience, is adding post-roll advertisements. The post-rolls, like all ads on YouTube, only play on a portion of the 4% or so of the site’s videos uploaded by official partners with revenue-sharing agreements. (Iwantmedia 10/3, http://newteevee.com/2008/10/01/youtube-rolls-out-post-roll-video-ads 10/1)
In honor of the impending election, Yahoo is making a few changes to its search engine to help streamline common queries and convince people to vote. Users that search for keywords like “Obama” and “McCain” will be presented with small biographies, poll summaries, and recent news articles related to the candidate. Searches for “presidential poll” will generate a list of poll results, and users can further refine searches by specifying a state as part of their query. Finally, the search results page will now feature a “Vote” button in the corner whenever you search for a term related to the election. (http://www.techcrunch.com/2008/10/03/yahoo-makes-election-news-only-a-keyword-away 10/3)
Google, which is maturing and looking to reinvigorate its slowing growth, is shaking-off of its reluctance to advertise itself. The search giant recently held discussions with several Madison Avenue agencies, including Wieden + Kennedy and the boutique firm Taxi New York. (Iwantmedia 10/3, http://online.wsj.com/article/SB122299236642900625.html 10/3)
Fox Business launched a new YouTube channel this week offering news and opinion on the presidential race. “America’s Election HQ” is the first of three YouTube channels that will be opened in the coming weeks featuring Fox News and Fox Business reporting. Mediaweek (10/2)
With credit tightening and consumer confidence shaky, you know this is going to be a tough year for holiday sales. A forecast that came out this morning from Lehman Brothers (now Barclays Capital), puts Internet sales over the upcoming holiday season growing at just 8 percent, compared to 19 percent growth last year (and 26 percent in 2006). That’s still better than the one percent growth in holiday ales expected at physical department stores, but the fourth quarter is make-or-break for many e-commerce sites and the slowdown in growth is not going to help. (http://www.techcrunch.com/2008/10/03/its-going-to-be-a-grinch-christmas-slowdown-forecast-for-online-holiday-sales 10/3)
ABC took the top spot this week among Hitwise’s ad supported broadcast network website rankings, edging out NBC and easily besting CBS, which held the top spot most of the summer. Hitwise also factored in PBS Online in a separate ranking for the first time and the site drew a 36% share of the broadcast-related traffic for the week - nearly double that of its closest competitor ABC - as Americans turned to site for news on the political race and the financial crisis. Dancing with the Stars was the #1 ranked TV show site following its premiere while NBC’s Heroes jumped up to the #3 spot from #10. On the cable side CNN’s Lou Dobbs Tonight was tops among the cable networks (adult only) moving up from #7 the previous week. (Cynopsis 10/3)
Top Visited US Top Visited US Broadcast Network TV Sites (Week ending Sept. 27 2008)
Rank Network Website Market Share of Visits
1 ABC www.abc.com 28.77%
2 NBC www.nbc.com 28.62%
3 CBS www.cbs.com 21.52%
4 FOX* www.fox.com 13.13%
5 The CW www.cwtv.com 6.85%
6 MNTV www.mynetworktv.com 1.11%
Source: Custom report from Hitwise, *includes traffic aggregated from stand alone websites americanidol.com, amw.com, familyguy.com, thelot.com and thesimpsons.com.
Top Visited US Broadcast Network TV Show Sites (Week ending Sept. 27, 2008)
Rank Network Website Market Share of Visits
1 ABC Dancing With The Stars 15.01%
2 NBC American’s Got Talent 8.84%
3 NBC Heroes 6.37%
4 NBC The Biggest Loser 4.26%
5 ABC Grey’s Anatomy 3.32%
6 FOX Terminator: Sarah Connor 3.30%
7 FOX America’s Most Wanted 3.25%
8 NBC The Office 3.15%
9 NBC Deal or No Deal 2.39%
10 CBS NCIS 2.30%
Source: Custom report from Hitwise
Top Visited US Cable Network TV Show Sites - Excluding Children’s Programming (Week ending Sept. 27, 2008)
Rank Network Website Market Share of Visits
1 CNN Lou Dobbs Tonight 5.06%
2 Comedy Central South Park 4.97%
3 Fox News O’Reilly Factor 4.30%
4 Comedy Central The Daily Show 3.66%
5 BET 106 & Park 3.64%
6 MTV The Hills 2.97%
7 Food Network Paula’s Home Cooking 2.36%
8 Fox News Hannity & Colmes 2.21%
9 MSNBC Countdown w/Keith O. 2.07%
10 Bravo Project Runway 1.96%
Source: Custom report from Hitwise
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Filed under: WIRELESS | Tags: Blu-ray Disc, Consumer electronics, High-Definition Multimedia Interface, Intel Core 2, Laptop, Sony, VAIO, Wall Street Journal
HP has expanded its consumer-electronics lineup in two areas: an 18-inch laptop with a Blu-ray drive, an HDMI port and 1080p HD resolution; and a smartphone that the company will use as a tool to drive its device market beyond mainly enterprise customers. The Intel Core 2 Duo-powered notebook retails for a basic price of $1,550, but costs more than $2,000 with the company’s recommended options. InformationWeek (10/2) , The Wall Street Journal (10/2)
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