Daily Marauder


BROADCAST/CABLE

BROADCAST/CABLE

More than 37 million people on Wednesday night watched Alaska Gov. Sarah Palin accept the nomination of vice president at the Republican National Convention, according to Nielsen Media Research. Fox News Channel, with 9.2 million viewers during the speech, pulled in the biggest audience. Broadcasting & Cable (9/4)

Richard Branson’s Virgin America airline and HBO have created a high-flying marketing partnership around the cable network’s “Entourage” series, which on Sunday debuts its fifth season. HBO on Thursday sponsored the airline’s first flight from New York’s JFK airport to McCarran International in Las Vegas, and the on-board entertainment was — naturally — a sneak peek of the comedy’s new season premiere episode. Advertising Age (9/4)

The Tuesday night premiere of the final season of The Shield on FX drew in 2.1 million viewers, down a bit from the April 2007 premiere of season #6 with 2.2 million. Sons of Anarchy debuted on FX Wednesday night at 10p (opposite the RNC coverage) and it drew 2.5 million total viewers with 1.5 million A18-49. (Cynopsis 9.5)

Wednesday night’s two-hour season premiere of America’s Next Top Model on The CW at 8p pulled in a 3.0/9 among W18-34; a 2.9/9 with females 12-34 and a 2.8/10 with female teens. (Cynopsis 9.5)

SCI FI Channel’s season opener of Ghost Hunters Wednesday at 9p drew in 1.7 million viewers for both A18-49 and A25-54 and 2.7 million total viewers. Following at 10p, Destination Truth debuted with 995,000 A25-54 viewers, 977,000 A18-49 viewers and 1.7 million total viewers. (Cynopsis 9.5)

The Weather Channel swept up approximately 65 million unduplicated viewers during three days of Hurricane Gustav coverage from last Saturday through Monday. According to Nielsen/NPower, TWC reached the highest cume of any cable TV network for this period. (Cynopsis 9.5)

Home-shopping cable channel QVC is preparing to pull out all the stops in its coverage of New York’s Fashion Week, which debuts Monday. Among the highlights: QVC will offer live coverage of the festivities, behind-the-scenes peeks at its own coverage and live blogging at QVC.com. Multichannel News (9/4)

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ONLINE SERVICES/INTERACTIVE MEDIA

ONLINE SERVICES/INTERACTIVE MEDIA

So much for Joost’s carefully prepared plans to release a browser version of their TV over IP service later this month. News leaked this morning that Joost would be abandoning their year old XUL based desktop client in favor of a browser based service that’s more like Hulu and YouTube. Users will still be required to download a plugin that facilitates P2P transfers of files, which is still an adoption hurdle. But at least users can watch videos directly in their browser. (http://www.techcrunch.com/2008/09/05/screenshots-of-the-new-joost 9/5)

On the heels of a major upgrade earlier this week that added facial recognition and video-editing features to its Picasa photo management service, Google added a new Explore page today that shows off the most popular public photos uploaded by members. In addition to the featured photos, shown in a 3 X 4 grid, the Explore page also shows the most recent photos uploaded in a slide-show widget.

On Wednesday, dozens of short cartoons by “Family Guy” creator Seth MacFarlane will start rolling out through Google to a variety of sites. The new “Seth MacFarlane’s Cavalcade of Cartoon Comedy” series could change the way entertainment is distributed on the Web. (Iwantmedia 9/5, http://online.wsj.com/public/article/SB122057832909402221.html 9/5)

In what is heralded as the seeds of an Internet-age emergency broadcast system, MySpace is teaming with the U.S. Department of Homeland Security to spread news on hurricanes through users of the online social network. A new widget will feed hurricane data to MySpace users. (Iwantmedia 9/5, http://news.yahoo.com/s/afp/20080905/tc_afp/usitstormweatherinternet 9/5)

U.S. presidential hopeful Barack Obama is running a more advanced online campaign than rival John McCain, according to comScore. Obama leads McCain in both candidate searches and display ads. (Iwantmedia 9/5, http://www.pcmag.com/article2/0,2817,2329529,00.asp 9/4)

According to a new study by research firm TNS, about 20% of homes that log on to the Internet also watch TV shows online for a variety of reasons: they can watch episodes when and where they want and they can, for the most part, skip ads. “The shift from appointment TV to content on demand is well under way,” said Michael Saxon, senior vice president of brand and communications at TNS. “Fundamentally, consumers expect content to be available when they want it, and on the screen of their choice — TV, PC or mobile.” InformationWeek (9/4) , Variety (9/4)

Almost one of every five Internet users — 19% — have downloaded a podcast, according to a new study from The Pew Internet & American Life Project. That’s an increase from the 12% that reported downloading a podcast in an August 2006 study and the 7% who said they did so between February and April 2006. Radio Ink (9/4)

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WIRELESS
September 5, 2008, 6:19 pm
Filed under: WIRELESS | Tags: , , , , , , ,

WIRELESS

LG is following up the success of its Viewty with a new 8-megapixel smartphone, the LG-KC910, which at 13.95 millimeters is said to be the slimmest such device on the market, according to LG. Equipped with a 3-inch touch screen, the LG-KC910 has improved multimedia features, such as Dolby Mobile, and advanced photographic features, the company said. TMCnet.com (9/4)

Although buying products from your desktop at home has become just as customary as buying products at the store, few have found reason to buy products on their cell phones. In an attempt to buck that trend and make it easier for consumers to buy products from their cell phone, Billing Revolution announced today that it will offer a ’single-click’ billing and payment service that will streamline mobile purchases.

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GAMING

GAMING

The slowdown in consumer spending apparently does not apply in Liberty City. The fictitious city is the setting for the wildly popular “Grand Theft Auto IV” game that sold 1.5 million copies in the fiscal third quarter of games publisher Take-Two Interactive, which, not coincidentally, just reported sharp increases in revenue and profit for the period ended July 31. ClipSyndicate/Bloomberg (9/4) , The Wall Street Journal/Dow Jones Newswires (9/5)

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