Daily Marauder


TECHNOLOGY
October 4, 2007, 6:21 pm
Filed under: TECHNOLOGY

TECHNOLOGY

HDTV owners are satisfied with the picture quality of their service but less than thrilled about HD programming options, according to a new Nielsen survey of HD households. About 85% of those queried ranked picture quality as above average or excellent while only 39% gave those ratings to programming selections. HD Owners who frequently watch HDTV at home gave the following responses about the genres and brands they frequently watch:

Genre                                 Response                 Most Watched Network of Each Genre
Sports                                   42.8%                                      ESPN HD
Movies                                   38.0%                                       HBO HD
Scripted Dramas                      28.1%                                        CBS HD
Documentaries                        23.8%                                    Discovery HD
Scripted Comedies                   19.4%                                       CBS HD
Reality Programming                 11.1%                                        Fox HD
Music                                      9.6%                                        PBS HD
Source: Nielsen


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