Daily Marauder


WIRELESS by Marauder
June 19, 2007, 7:56 PM
Filed under: WIRELESS

WIRELESS

Limited screen size and processing power have hampered the widespread adoption of gaming among cell phone owners. A recent survey by Telephia found that less than 8% of Americans with cell phones played a game on them last year. (The Boston Globe 6/19)

MTV Studio’s Super Sweet 16: The Movie will be the first feature-length film to premiere on Verizon Wireless’ FLO TV service on June 29, prior to the movie’s on-air premiere and DVD release.

Premium SMS revenues totaled more than $273 million in Q1 2007, according to the latest Telephia survey, accounting for nearly a third of all mobile content revenue. Within the SMS category, off portal store front purchases (such as ringtones) accounted for 79% of the revenue, followed by voting and sweepstakes entries (13%).


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